Inspiration for Your Next Expo
Are You Too Busy? If you ask anyone how they are there’s a good chance their response will be “busy”. Our regular everyday REAL lives are now shared with our ONLINE counterparts. We generally spend more time in the depths our inboxes than actually...
Can You Still Win When a Show Sucks?
Can you still win when a show sucks? I’ll never forget the story of this one client… He was the only one at the exhibition who had an AMAZING show. The other exhibitors were having meetings about how to lynch the organisers for a crap show. But what our...
Exhibit Smarter, Not Harder
Are you stuck in an exhibiting rut? Are you doing the same thing at each show? Over and over… Do you think there’s “nothing” left for you to do but see out the rest of your show calendar? Are you going to these shows because you have to. Or...
When Sales and Marketing Collide
Are you struggling getting everyone on the same page? Do your sales and marketing department’s battle with the angst and frustration that is familiar to so many companies? We recently had a big commercial client who wanted to really make a splash at their exhibition....
The biggest Exhibiting Mistake (and how to avoid it)
Planning isn’t the most thrilling part of an exhibit program. For most, it’s the part we dread the the most. With days filled with meetings, inbox domination and let’s be honest… your socials… There’s hardly time for mapping out the perfect plan....Hello! I’m Jess the Tradeshow Strategist
