5 Ways of Building New Relationships at Trade Shows
Trade shows provide the perfect platform for meeting new prospects, talking to old companions and industry partners. From the conference sessions to the end of the show, trade shows are a great way to grow your business because they are relationship focused. Events...
5 Things You Need To Do Before Your Next Tradeshow
Exhibitions aren’t rocket science, but there are a few key things you have to do to get the kind of returns that will make you fall in love with tradeshows. Below are the top 5 things to consider: 1. Why are you attending the tradeshow? Are you trying to...
Upscale your exhibit planning 10 notches (or more)
Let’s face it; there is only so much you can do on show day. Whatever prior planning (or lack thereof) can only simply run its course. If you haven’t put in the hours to train your staff in the lead up to the show you can’t really expect to find your team working like...
Trade Show Fatigue (& what to do about it)
Over the last few months we have heard repeatedly that people are re-evaluating their event calendar, with some questioning if they will continue to attend trade shows at all. It’s easy to see why they perceive taking a break from exhibitions as a viable option,...
Creating an Exhibit Strategy
JK Rowling sure knows how to captivate an audience. Now worth an estimated $14 million (Forbes.com), the authors best selling books were made into films & now she is back with a teaser schooling us in exactly how to create hype before an event....Hello! I’m Jess the Tradeshow Strategist
