How To Pick The Best Stand Builder For You
When you are investing time and money into an event you need an exhibition stand builder that’s going to help you put your best foot forward. Of course you want a display that’s visually *schmicko*, but the aim of the game is to also achieve a good ROI and...
Exhibit Lead Management: Do’s & Don’ts
The number one reason I hear people attend trade shows is to generate leads. So we’re in agreement that this means lead management is a crazy bit part of why you even go! The part I really struggle with is this… A scary statistic floating around that says...
How to Use Interactives to Get More Leads at Trade Shows
We all want interactives on our stands that generate visitor excitement (and let’s be honest… You want to make your space more exciting than your competition). But there’s no point having engagement pieces just for the sake of it. You need to select the right type of...
How (Not) to Stuff Up a Shell Scheme
When is a standard, run-of-the-mill anything ever something we honestly dream about? Don’t tell me you drift off at night envisaging yourself bumbling along in a 93 Corolla? … That’s ridiculous – Of course, you want the growl of a Ferrari! Who wouldn’t? It’s...
Can You Still Win When a Show Sucks?
Can you still win when a show sucks? I’ll never forget the story of this one client… He was the only one at the exhibition who had an AMAZING show. The other exhibitors were having meetings about how to lynch the organisers for a crap show. But what our...Hello! I’m Jess the Tradeshow Strategist
